Asif ur Rehman brings decades of broadcast production expertise, having started his career in 1996 and working across leading networks such as Telebiz, ARY, and Samaa TV. He became a key figure in Pakistan’s television industry through his long-standing collaboration with renowned journalist Dr. Shahid Masood beginning at Geo TV’s Dubai operations and continuing after relocating to Pakistan, a partnership that lasted until 2023.

His career spans national and international productions, major live events, and cutting-edge studio operations.

In 2023, Asif transitioned fully from mainstream television to dedicate his wealth of experience to Globalcast Technical Solutions, where he now drives innovation and operational excellence across sports, corporate, and development sector broadcasts.